Jen is a copywriter for social, digital and retail advertising. She has promoted a wide range of brands in various categories including fashion, FMCG, technology and homewares. Writing for brands like Audible, Big W, Brother, EasiYo, FRANKiE4, Ingham's, Joe the Juice, Lancôme, Passiontree Velvet, Smith's, Snugglebum, and T2.
She is a highly sought after social ambassador for the prominent word-of-mouth-agency Social Soup. She specialises in short form copy that is highly targeted to a given digital advertising demographic. With a unique ability to capture the tone of voice of the brand while not sounding foreign to the audience she writes in a way that creates a meaningful brand engagement online. Jen is also a prolific photographer with a keen eye for practical and engaging social images that are well composed and lit in a way that adds as aspirational edge whilst maintaining a true-to-life look and feel which is essential for digital platforms.
Jen is also available for script editing copy editing and transcription services and feed curation. She is also a creator on the popular 90Seconds Platform. Her background, as a designer and creator of children's clothes and accessories for her original company Topknot Shop, has further honed her aesthetic sensibilities in colour, pattern, composition, design and communication. This is where Jen got her start in copywriting as she needed to not only name and describe all of her 250 products but build an online following of new customers from scratch. She was able to build up a vibrant and engaged community. This account remains active and is used to amplify and collect her brand posts:
She is a highly sought after social ambassador for the prominent word-of-mouth-agency Social Soup. She specialises in short form copy that is highly targeted to a given digital advertising demographic. With a unique ability to capture the tone of voice of the brand while not sounding foreign to the audience she writes in a way that creates a meaningful brand engagement online. Jen is also a prolific photographer with a keen eye for practical and engaging social images that are well composed and lit in a way that adds as aspirational edge whilst maintaining a true-to-life look and feel which is essential for digital platforms.
Jen is also available for script editing copy editing and transcription services and feed curation. She is also a creator on the popular 90Seconds Platform. Her background, as a designer and creator of children's clothes and accessories for her original company Topknot Shop, has further honed her aesthetic sensibilities in colour, pattern, composition, design and communication. This is where Jen got her start in copywriting as she needed to not only name and describe all of her 250 products but build an online following of new customers from scratch. She was able to build up a vibrant and engaged community. This account remains active and is used to amplify and collect her brand posts:
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